Saturday, August 28, 2010

Smoking is for Thinkers!

Promised to give up smoking as a wedding gift to my two best friends, not knowing what the real consequences were. Or is it just a figment of my imagination that even after 4 months of not smoking a single cigarette I still feel the urge to smoke some times. Not because someone or something tempts me, but because I have this urge to hold a stick in my hand and after I press it against my lips and blow out that cloud of carbon dioxide into the air.

Is it my addiction to Nicotine? I seldom ask myself; I believe not, because if it were, I would have been craving cigarettes for every second for the last four months. But since the craving happens only when I need to THNIK, I believe it is something to do with how my brain is wired and needs some stimulation when I intend to get creative.

By that rationale, I think a new marketing idea for a cigarette company should be related to how people need to smoke while they are thinking. Face it, there is this market of “pseudo” media people who call themselves the great thinkers and the revolutionaries of society and are smokers (I’m assuming here that the stereotype is actually true). And whatever these influencers of society do is what the public picks up. So I think the next campaign by any cigarette company should be “Smoking is for Thinkers!”

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